Marketing Manager (Digital & Traditional)

Posted 15/05/2024 by GBR Recruitment Limited

Location:
Nottingham, Nottinghamshire
Salary/Rate:
£38,000 - £45,000/annum NEG DOE + Hybrid (2 days home)

GBR Recruitment are working exclusively with a leading construction business, recruiting for an experienced 360 degree Marketing Manager (Digital & Traditional) to produce innovative, creative & inspired eye catching marketing content across all digital & traditional marketing formats (website, social media channels, vlogs, blogs, publications, POS etc.). 

This is an amazing Marketing opportunity ideal for a creative leader, to come in & drive forward the companies digital & tradtional communications, by working hand in hand with the sales teams (attending site visits etc. to capture real content), to increase product sales & marketplace exposure across the UK & Ireland. 

You will be the digital wizard, who can create engaging content across the companies website, social media channels such as LinkedIn, Facebook, Twitter, Instagram & other social media outlets, plus SEO. 

This is a stand alone role, with you being the go to expert for all things Marketing.

You will set the companies tone of voice to the Outside World. 

Marketing Duties:

  • Design eye catching marketing content to promote the company & it's construction industry solutions (digital & traditional formats / role outs).
  • Produce highly engaging high quality online content across the companies website & social media channels. Driving website visitor numbers & Website referrals. 
  • Deliver engaging content that captures the desired B2B audience. 
  • Creative writing, Editing & Proofreading all online content. 
  • Utilise SEO & Google Analytics, to attract high volume website / social media channels traffic, to help increase sales / exposure.
  • Analyse web traffic metrics & define Marketing strategies from insights.
  • Working closely with the sales team, accompanying them on site visits & producing real live content, plus case studies of builds / installations. 
  • Produce engaging Video content for customers to see actual builds.
  • Carry out market intelligence, exploring what the competition are doing. 
  • Produce Traditional marketing content (leaflets, brochures, POS displays etc.).
  • Networking at corporate events, trade shows, exhibitions, business breakfast clubs etc. 

Desired Experience: 

  • Innovative & creative 360 degree marketing professional (all formats).
  • B2B sector marketing experience, ideally in the built environment / construction solutions sales industry (modular builds, temporary structure builds, cabins, leisure homes or similar).
  • OMNI channel experience. 
  • Construction materials knowledge could be useful i.e. metals, stainless steels etc. 
  • Knowledge of lead generation software ideal. 
  • Used to managing small Marketing budgets, is ideal.

The client would also consider someone working at Digital Communications Specialist, or Marketing Executive level, seeking to take a step into a management role (stand alone).

Role is commutable from Leicester, Derby, Coalville, Ashby de la Zouch, Loughborough, Nottingham, Birmingham, Tamworth & surrounding areas. 

Interviews to take place immediately, with a potential June 2024 start! 

Type:
Permanent
Start Date:
Immediately
Contract Length:
Permanent
Job Reference:
MktMgrCVLLeics1
Job ID:
221657565

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